Radio Frequency Identification (RFID) in Pharmaceuticals - Supply Chain Security Concerns Provide Impetus for RFID Adoption

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Radio Frequency Identification (RFID) in Pharmaceuticals - Supply Chain Security Concerns Provide Impetus for RFID AdoptionSummaryGBI Research, the leading business intelligence provider, has released its latest research, 'Radio Frequency Identification (RFID) in Pharmaceuticals - Supply Chain Security Concerns Provides Impetus for RFID Adoption.' It provides key data and analysis of the major factors affecting the market for RFID in the pharmaceuticals industry. This pharmaceutical and healthcare report also analyzes the strengths, weaknesses, opportunities and threats in the RFID market within the pharmaceutical industry and the key market drivers and barriers to the adoption of RFID in the industry.The report is based on proprietary databases, primary and secondary research, and in-house analysis by GBI Research's team of industry experts.The global market for Radio Frequency Identification (RFID) products and services in the pharmaceutical industry was valued at $112m in 2008 and is expected to grow to $884m in 2015 at a CAGR of 34% over the same period. The market for RFID hardware is the largest at the initial stages of adoption in the pharmaceutical industry. Service providers are gaining market share by integrating their services with one-stop solutions. The share of hardware in the RFID market is estimated to be 60% in 2008 and includes tags, readers and label printers. The share of software and services in the RFID market is estimated to be 40% in 2008. RFID services include installation, integration, training, maintenance and IT support. GBI Research's analysis suggests that the RFID technology is in the early stages of adoption within the pharmaceutical industry. The market for RFID in pharmaceuticals is hampered by low adoption rates due to apprehensions over high investments and the lack of a clear business case. However, solutions for the pharmaceutical industry are evolving to address the concerns responsible for the slow growth. RFID vendors are offering pilot kits for the pharmaceutical industry to test and evaluate RFID technology so that clients can understand the technology's costs and benefits. RFID adoption rate will be low initially due to budget restrictions in the pharmaceutical industry as a result of the global recession and subsequent cost cutting measures. However, the adoption rate is expected to increase rapidly due to mandates from retailers like Wal-Mart and from regulatory authorities like the California Board of Pharmacy for the implementation of e-Pedigree in the supply chain. In essence, RFID is the most promising solution for the elimination of counterfeits in the pharmaceutical supply chain. However, realization of the technology's potential benefits is possible only if apprehensions about the initial costs of implementation, return-on-investment and a weak business case are addressed.ScopeThe scope of this report includes: - Analysis of the opportunities and challenges for Radio Frequency Identification technology providers in the pharmaceuticals industry- Market revenues and forecasts for RFID solutions in the global pharmaceutical industry from 2008 to 2015- The market for RFID hardware, software and services in the pharmaceutical industry including track-and-trace solutions and e-Pedigree solutions- Qualitative analysis of the market drivers, barriers, future outlook and challenges for RFID adoption in the pharmaceutical industry- Coverage of key geographies including the US, Germany, the UK, France, Spain, Italy and Japan- Analysis of technology adoption framework for RFID hardware, software and services in the pharmaceutical industry- Information and analysis on the competitive landscape and the leading market players such as Alien Technologies, SupplyScape, Zebra Technologies Corporation, TAGSYS Inc and IBMReasons to buyThe report will enhance your decision making and will enable you to:- Formulate strategies to increase your company's growth by understanding the new growth opport

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  • 1. Find Industry reports, Company profilesReportLinker and Market Statistics >> Get this Report Now by email!Radio Frequency Identification (RFID) in Pharmaceuticals - SupplyChain Security Concerns Provide Impetus for RFID AdoptionPublished on February 2010 Report SummaryRadio Frequency Identification (RFID) in Pharmaceuticals - Supply Chain Security Concerns Provide Impetus for RFID AdoptionSummaryGBI Research, the leading business intelligence provider, has released its latest research, Radio Frequency Identification (RFID) inPharmaceuticals - Supply Chain Security Concerns Provides Impetus for RFID Adoption. It provides key data and analysis of themajor factors affecting the market for RFID in the pharmaceuticals industry. This pharmaceutical and healthcare report also analyzesthe strengths, weaknesses, opportunities and threats in the RFID market within the pharmaceutical industry and the key marketdrivers and barriers to the adoption of RFID in the industry.The report is based on proprietary databases, primary and secondary research, and in-house analysis by GBI Researchs team ofindustry experts.The global market for Radio Frequency Identification (RFID) products and services in the pharmaceutical industry was valued at$112m in 2008 and is expected to grow to $884m in 2015 at a CAGR of 34% over the same period. The market for RFID hardware isthe largest at the initial stages of adoption in the pharmaceutical industry. Service providers are gaining market share by integratingtheir services with one-stop solutions. The share of hardware in the RFID market is estimated to be 60% in 2008 and includes tags,readers and label printers. The share of software and services in the RFID market is estimated to be 40% in 2008. RFID servicesinclude installation, integration, training, maintenance and IT support.GBI Researchs analysis suggests that the RFID technology is in the early stages of adoption within the pharmaceutical industry. Themarket for RFID in pharmaceuticals is hampered by low adoption rates due to apprehensions over high investments and the lack of aclear business case. However, solutions for the pharmaceutical industry are evolving to address the concerns responsible for the slowgrowth. RFID vendors are offering pilot kits for the pharmaceutical industry to test and evaluate RFID technology so that clients canunderstand the technologys costs and benefits. RFID adoption rate will be low initially due to budget restrictions in thepharmaceutical industry as a result of the global recession and subsequent cost cutting measures. However, the adoption rate isexpected to increase rapidly due to mandates from retailers like Wal-Mart and from regulatory authorities like the California Board ofPharmacy for the implementation of e-Pedigree in the supply chain. In essence, RFID is the most promising solution for theelimination of counterfeits in the pharmaceutical supply chain. However, realization of the technologys potential benefits is possibleonly if apprehensions about the initial costs of implementation, return-on-investment and a weak business case are addressed.ScopeThe scope of this report includes:- Analysis of the opportunities and challenges for Radio Frequency Identification technology providers in the pharmaceuticals industry- Market revenues and forecasts for RFID solutions in the global pharmaceutical industry from 2008 to 2015- The market for RFID hardware, software and services in the pharmaceutical industry including track-and-trace solutions ande-Pedigree solutions- Qualitative analysis of the market drivers, barriers, future outlook and challenges for RFID adoption in the pharmaceutical industryRadio Frequency Identification (RFID) in Pharmaceuticals - Supply Chain Security Concerns Provide Impetus for RFID Adoption Page 1/8
  • 2. Find Industry reports, Company profilesReportLinker and Market Statistics- Coverage of key geographies including the US, Germany, the UK, France, Spain, Italy and Japan- Analysis of technology adoption framework for RFID hardware, software and services in the pharmaceutical industry- Information and analysis on the competitive landscape and the leading market players such as Alien Technologies, SupplyScape,Zebra Technologies Corporation, TAGSYS Inc and IBMReasons to buyThe report will enhance your decision making and will enable you to:- Formulate strategies to increase your companys growth by understanding the new growth opportunities for RFID technologieswithin the pharmaceutical market- Draft efficient strategies by understanding best practices, identifying key winners and losers and who is best positioned to takeadvantage of the emerging market opportunities- Overcome regulatory and technology hurdles by identifying the key trends shaping and driving the RFID markets in pharmaceuticalindustry- Make more informed business decisions from the insightful and in-depth analysis of the market for RFID in pharmaceuticals and thefactors shaping its adoption- Differentiate yourself from competitors and develop new solutions for the pharmaceutical industry by understanding the currentcompetitive landscape and how it is evolving to meet the needs of the pharmaceutical industry Table of Content1 Table of Contents1 Table of Contents 41.1 List of Tables 71.2 List of Figures82 Introduction 92.1 GBI Research Report Guidance 93 Radio Frequency Identification (RFID) in Pharmaceuticals Overview of the Pharmaceutical Supply Chain 113.1 Overview of the Pharmaceutical Supply Chain 113.2 Pharmaceutical Supply Chain Models 123.2.1 Traditional Wholesaler Model 123.2.2 Limited Distribution Model 133.2.3 Direct Distribution Model 144 Radio Frequency Identification (RFID) in Pharmaceuticals Overview of RFID Technology 174.1 RFID Applications in the Supply Chain 174.2 RFID Tags 174.2.1 Introduction 174.3 RFID Readers 204.4 RFID Infrastructure 205 Radio Frequency Identification (RFID) in Pharmaceuticals Unmet Needs in the Pharmaceutical Industry 225.1 Counterfeit Problems Due to Unauthorized Secondary Wholesalers 225.2 Counterfeit Issues in Parallel Trade 225.3 Counterfeit Problems Due to Product Shortages 245.4 Counterfeit Problems Due to Repackaging 255.5 Counterfeit Introduction in Drug Re-Importation 265.6 Markets for Counterfeit Drugs 275.6.1 Costs to the Pharmaceutical Industry due to Counterfeiting 325.6.2 High Costs Due to Drug Callbacks 34Radio Frequency Identification (RFID) in Pharmaceuticals - Supply Chain Security Concerns Provide Impetus for RFID Adoption Page 2/8
  • 3. Find Industry reports, Company profilesReportLinker and Market Statistics5.6.3 Operational Inefficiency and Costs in Inventory Management 365.6.4 Inaccurate Transactions in Chargeback Management 365.6.5 Increasing Cost and High Percentage of Errors in Clinical Trials 366 Radio Frequency Identification (RFID) in Pharmaceuticals RFID as a Solution for the Pharmaceutical Industry 376.1 Solutions for the Pharmaceutical Industry 376.1.1 E-Pedigree Solutions 376.1.2 Track and Trace Solutions 396.1.3 Product Callback Management 406.1.4 Authentication of Drugs in the Supply Chain 406.1.5 Inventory Management 406.1.6 Sample Distribution Management 406.1.7 Clinical Trial Solutions 416.2 Costs of RFID Solutions 416.3 Considerations for RFID Implementation 426.3.1 Parent-Child Relationship for Choice between HF and UHF Frequencies 436.3.2 Pilot Phase Execution 436.4 Pharmaceutical Industrys Priorities for RFID Implementation 446.4.1 Retailer Mandates for RFID implementation Pushes Pharmaceutical Manufacturers to Adopt RFID Technology 456.5 Considerations for Total Enterprise Management 456.6 Business Process Reengineering for RFID Implementation 466.6.1 Reengineering Packaging Processes 466.6.2 Reengineering Tag Placements 466.6.3 Slap-and-Ship Applications May Suit Smaller Enterprises 476.6.4 Reengineering Site Processes 476.7 RFID Implementation and Maximization of Benefit 477 Radio Frequency Identification (RFID) in the Pharmaceuticals Market Characterization 507.1 Market Forecasts for RFID in Pharmaceuticals 507.2 Technology Adoption Framework for RFID Solutions 527.3 Drivers for the Adoption of RFID Solutions 547.3.1 Increasing Counterfeit Incidents Accentuate the Urgent Need for RFID Implementation 547.3.2 Mandates by Drug Retailers and Pharmacies Increases Adoption of RFID systems by Pharmaceutical Manufacturers 547.3.3 Harmonization of UHF Standards and the Elimination of Listen before Talk Protocol in Europe is Likely to Spur Growth 557.3.4 Pedigree Requirements in the Pharmaceutical Industry will Accelerate RFID Implementation 557.4 Barriers for the Adoption of RFID Solutions 557.4.1 High Cost of Implementation Raises Concerns over Return on Investment 567.4.2 Management of Overload in Data Due to Large Scale RFID Implementation is a Challenge 567.4.3 High Costs and Time Consumption of Mass Serialization Deters Adoption 567.5 SWOT Analysis 578 Radio Frequency Identification (RFID) in the Pharmaceuticals Competitive Landscape 588.1 Value Chain in the RFID Industry 588.1.1 Automated Packaging and Tagging Solution Providers 588.1.2 Software Solutions Providers 598.1.3 Providers of Pilot Kits 598.1.4 One-Stop Solution Providers 598.2 Pharmaceutical Industrys Priorities Shape the Growth of RFID Markets 618.3 RFID Systems Compete with Cheaper Barcode Systems 629 Radio Frequency Identification (RFID) in the Pharmaceuticals Regulatory Landscape 649.1 Regulations in the US Encourage RFID Adoption in the Pharmaceutical Industry 649.1.1 The Prescription Drug Marketing Act of 1987 (PDMA) 649.1.2 California Pedigree Legislations Deadline has been Postponed on Multiple Occasions Due to the Challenges Faced in RFIDRadio Frequency Identification (RFID) in Pharmaceuticals - Supply Chain Security Concerns Provide Impetus for RFID Adoption Page 3/8
  • 4. Find Industry reports, Company profilesReportLinker and Market StatisticsImplementation 649.2 Regulations in Europe are not yet Favorable for Rapid RFID Adoption 659.2.1 Code Structures for Unique Identification Differ across European Countries 659.2.2 Harmonization of Regulations for UHF in Europe is Expected to Increase Adoption 6510 Radio Frequency Identification (RFID) in Pharmaceuticals - Case Studies 6710.1 Case Study: RFID implementation in Direct-to-Pharmacy Distribution Channel 6710.2 Pfizer 6810.2.1 Challenge 6810.2.2 Solution 6810.3 GlaxoSmithKline 6810.3.1 Challenge 6810.3.2 Solution 6810.4 Purdue Pharma 6910.4.1 Challenge 6910.4.2 Solution 6911 Radio Frequency Identification (RFID) in the Pharmaceutical Industry Company Profiles 7011.1 Alien Technology 7011.2 Avery Dennison 7111.3 Blue Vector 7211.4 Hewlett-Packard 7311.5 International Business Machines (IBM) Corporation 7411.6 Intermec, Inc. 7511.7 Motorola, Inc 7611.8 Siemens 7711.9 SupplyScape 7811.10 SureID 7911.11 TAGSYS Inc 8011.12 Texas Instruments 8111.13 Toshiba Tec 8211.14 UPM Raflatac 8211.15 VeriSign 8311.16 Zebra Technologies Corporation 8412 Appendix 8612.1 Market Definitions 8612.2 Abbreviations 8612.3 Research Methodology 8712.3.1 Coverage 8812.3.2 Secondary Research 8812.3.3 Primary Research 8912.3.4 Expert Panel Validation 8912.4 Contact Us 8912.5 Disclaimer 891.1 List of TablesTable 1: RFID in Pharmaceuticals, Share of Parallel Imports in Pharmacy Sales (%), 2007 24Table 2: RFID in Pharmaceuticals, Number of Counterfeiting Cases Opened by the US FDA, 1997-2006 28Table 3: RFID in Pharmaceuticals, Number of Counterfeit Cases Reported in Europe,2006-2008 29Table 4: RFID in Pharmaceuticals, Number of Counterfeit Medicines Seized in Europe,2006-2008 30Radio Frequency Identification (RFID) in Pharmaceuticals - Supply Chain Security Concerns Provide Impetus for RFID Adoption Page 4/8
  • 5. Find Industry reports, Company profilesReportLinker and Market StatisticsTable 5: RFID in Pharmaceuticals, Share of Counterfeit Drugs Seized in Europe by Country of Origin, 2006-2008 31Table 6: RFID in Pharmaceuticals, Number of Drug Callbacks in the US, 1997-2007 34Table 7: RFID in Pharmaceuticals, Global, Revenues ($m), 2008-2015 50Table 8: RFID in Pharmaceuticals, Alien Technology, 2010 70Table 9: RFID in Pharmaceuticals, Avery Dennison, 2010 71Table 10: RFID in Pharmaceuticals, Blue Vector, 2010 72Table 11: RFID in Pharmaceuticals, Hewlett-Packard, 2010 73Table 12: RFID in Pharmaceuticals, International Business Machines (IBM) Corporation, 2010 74Table 13: RFID in Pharmaceuticals, Intermec, Inc, 2010 75Table 14: RFID in Pharmaceuticals, Motorola, Inc, 2010 76Table 15: RFID in Pharmaceuticals, Siemens, 2010 77Table 16: RFID in Pharmaceuticals, SupplyScape, 2010 78Table 17: RFID in Pharmaceuticals, SureID, 2010 79Table 18: RFID in Pharmaceuticals, TAGSYS, Inc, 2010 80Table 19: RFID in Pharmaceuticals, Texas Instruments, 2010 81Table 20: RFID in Pharmaceuticals, Toshiba TEC, 2010 82Table 21: RFID in Pharmaceuticals, UPM Raflatac, 2010 82Table 22: RFID in Pharmaceuticals, VeriSign, 2010 83Table 23: RFID in Pharmaceuticals, Zebra Technologies Corporation, 2010 841.2 List of FiguresFigure 1: RFID in Pharmaceuticals, Structure of a Traditional Distribution Channel 13Figure 2: RFID in Pharmaceuticals, Structure of a Limited Distribution Channel 14Figure 3: RFID in Pharmaceuticals, Structure of a Direct-to-Pharmacy Distribution Channel 16Figure 4: RFID in Pharmaceuticals, Components of an RFID System 17Figure 5: RFID in Pharmaceuticals, Classification of RFID Tags 18Figure 6: RFID in Pharmaceuticals, Comparison of Passive and Active Tags 18Figure 7: RFID in Pharmaceuticals, Comparison of Radio Wave Frequencies 19Figure 8: RFID in Pharmaceuticals, Communication in an RFID Infrastructure 21Figure 9: RFID in Pharmaceuticals, Counterfeit Intrusion in Parallel Trade 23Figure 10: RFID in Pharmaceuticals, Share of Parallel Imports in Pharmacy Sales (%), 2007 23Figure 11: RFID in Pharmaceuticals, Counterfeit Intrusion Due to Product Shortage 25Figure 12: RFID in Pharmaceuticals, Counterfeit Intrusion Due to Repackaging 26Figure 13: RFID in Pharmaceuticals, Number of Counterfeiting Cases Opened by the US FDA, 1997-2006 27Figure 14: RFID in Pharmaceuticals, Number of Counterfeit Cases Reported in Europe, 2006-2008 29Figure 15: RFID in Pharmaceuticals, Number of Counterfeit Medicines Seized in Europe, 2005-2008 30Figure 16: RFID in Pharmaceuticals, Share of Counterfeit Drugs Seized in Europe by Country of Origin, 2006-2008 31Figure 17: RFID in Pharmaceuticals, Share of Counterfeits in Pharmaceutical Markets, 2008 32Figure 18: RFID in Pharmaceuticals, Impact of Counterfeit Zyprexa on Eli Lillys Share Prices, Oct 2001 Jul 2004 33Figure 19: RFID in Pharmaceuticals, Impact of Combivir Counterfeiting on GlaxoSmithKlines Share Prices, May 2001- May 2004 33Figure 20: RFID in Pharmaceuticals, Number of Drug Callbacks in the US, 1997-2007 34Figure 21: RFID in Pharmaceuticals, Impact of Vioxx Withdrawal on Mercks Share Prices, Apr 2003- Oct 2006 35Figure 22: RFID in Pharmaceuticals, e-Pedigree in a Pharmaceutical Supply Chain 37Figure 23: RFID in Pharmaceuticals, Paper Based Pedigree in a Pharmaceutical Supply Chain 38Figure 24: RFID in Pharmaceuticals, Information Flow in Track-and-Trace Applications 39Figure 25: RFID in Pharmaceuticals, Costs of Implementation in Distribution Channels, 2008 41Figure 26: RFID in Pharmaceuticals, Considerations for RFID Implementation, 2010 42Figure 27: RFID in Pharmaceuticals, Attractiveness Matrix for RFID, 2008 44Figure 28: RFID in Pharmaceuticals, Considerations for Total Enterprise Management, 2010 46Figure 29: RFID in Pharmaceuticals, Maximization of Benefits Through RFID Implementation, 2010 47Radio Frequency Identification (RFID) in Pharmaceuticals - Supply Chain Security Concerns Provide Impetus for RFID Adoption Page 5/8
  • 6. Find Industry reports, Company profilesReportLinker and Market StatisticsFigure 30: RFID in Pharmaceuticals, Benefits Due to RFID in the Pharmaceutical Supply Chain, 2010 48Figure 31: RFID in Pharmaceuticals, Supply Chain Maturity Due to RFID Adoption, 2010 49Figure 32: RFID in Pharmaceuticals, Global, Revenue Forecasts ($m), 2008- 2015 50Figure 33: RFID in Pharmaceuticals, Demand for Hardware and Services in the Early Stage of Adoption, 2008 51Figure 34: RFID in Pharmaceuticals, Technology Adoption Framework for RFID Technology, 2008 52Figure 35: RFID in Pharmaceuticals, Drivers and Barriers for the RFID Market, 2008-2015 54Figure 36: RFID in Pharmaceuticals, Impact Analysis for RFID Adoption, 2008 55Figure 37: RFID in Pharmaceuticals, SWOT Analysis, 2008 57Figure 38: RFID in Pharmaceuticals, Value Chain in the RFID Industry, 2010 58Figure 39: RFID in Pharmaceuticals, RFID Solutions Mapping to Implementation Challenges, 2010 60Figure 40: RFID in Pharmaceuticals, Example of One-Stop Solution - California Express Solution, 2010 61Figure 41: RFID in Pharmaceuticals, Priority of Solutions for Implementation in the Pharmaceutical Industry, 2008 62Figure 42: RFID in Pharmaceuticals, Comparison of RFID and 2D Barcode Systems, 2010 63Figure 43: RFID in Pharmaceuticals, Information Requirements on Pedigree, 2008 65Figure 44: RFID in Pharmaceuticals, Advantage of e-Pedigree in a Direct-to-Pharmacy Distribution, 2010 67Figure 45: GBI Research Methodology 88Companies MentionedPfizerGlaxoSmithKlinePurdue PharmaRadio Frequency Identification (RFID) in Pharmaceuticals - Supply Chain Security Concerns Provide Impetus for RFID Adoption Page 6/8
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