– 2012 Assessment Schedule

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NCEA Level 3 Business Studies (91381) 2012 — page 1 of 5 Assessment Schedule – 2012 Business Studies: Apply business knowledge to address a complex…

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NCEA Level 3 Business Studies (91381) 2012 — page 1 of 5 Assessment Schedule – 2012 Business Studies: Apply business knowledge to address a complex problem(s) in a given global business context (91381) Evidence Statement Achievement Achievement Q Evidence Achievement with Merit with Excellence ONE: Conflicts arising from new ownership (a) Causes Answers: Answers: The solutions are  Some senior managers would be  ONE cause and  ONE cause and evaluated and replaced by personnel from the ONE effect of the ONE effect of the justified by: parent company, which leads to conflict are conflict are fully  TWO solutions insecurity for local staff. explained. explained. that address the  Differences in the way Germans AND EITHER AND EITHER conflict are fully and Kiwis do business, eg Germans  ONE solution that  ONE solution that explained. like formal meetings, Kiwis can be addresses the addresses the  TWO negative quite informal at meetings. conflict and ONE conflict and ONE effects of the  These reasons might lead to negative effect of negative effect of the solution are the solution are solutions are fully misunderstandings, which would explained. cause conflict. explained. fully explained. OR OR  A justification for Effects  TWO solutions  TWO solutions the better solution  Conflict might lead to managers is given. being unable to work together; this that address the that address the would reduce productivity in the conflict are conflict are fully AND business, raise costs, and reduce explained. explained. The answer profitability. OR OR demonstrates  Conflict might lead to reduced  Negative effects  Negative effects coherent links individual motivation / increased of the TWO of the TWO between concepts. absenteeism; this would also reduce solutions solutions (Answers will productivity in the business, raise (solutions stated) (solutions stated) typically integrate costs, and reduce profitability. are explained. are fully relevant evidence  Conflict may increase staff turnover. explained. from the given This would increase the costs context, and (Answers will involved in hiring and training business knowledge typically state (Answers will workers. or Māori business relevant evidence typically include concepts where (b)  Offer mediation by a trained neutral from the given relevant evidence relevant.) third party. context, and from the given business knowledge context, and  Training for all managers on the or Māori business business knowledge differences in etiquette and protocol. concepts where or Māori business Accept other relevant answers. relevant.) concepts where relevant.) (c)  Mediation by a third party would allow senior staff to discuss the issues in an open and balanced way. This would improve relationships and enable senior staff to work together more effectively, thus improving productivity.  Mediation will take a great deal of time and effort, because problems may not be able to be solved immediately. This will have a longer- term impact on business performance.  Training makes both sides aware of the differences in etiquette, which is a first step to the managers NCEA Level 3 Business Studies (91381) 2012 — page 2 of 5 understanding the other side. They may also be able to develop more of a personal relationship, which will be beneficial to the business.  A negative factor is that mediation and / or training may not solve the issues if the level of conflict is too high. Also, it will take time out from running LuftCom Newmann Technology (LNT).  Mediation by a trained neutral third party will allow senior staff to discuss ways of moving forward / have discussions which are aimed at solutions. The use of a trained mediator allows conversations to be directed.  Training in differences in etiquette would create awareness in LNT’s management which is important for a firm operating in a global environment. NCEA Level 3 Business Studies (91381) 2012 — page 3 of 5 Achievement Achievement Q Evidence Achievement with Merit with Excellence TWO: Economic uncertainty and the risks involved in expanding globally (a) Causes Answers: Answers: The solutions are  Low sales of GPS equipment for  ONE cause and  Causes and evaluated and cars may be because of the rise in ONE effect of the effects of the low justified by: the use of smart phones. This means low sales are sales are fully  TWO solutions that people will use GPS on their explained. explained. that address the phones and not purchase GPS AND EITHER AND EITHER low sales are fully systems from LNT. explained.  ONE solution that  ONE solution that  Decreased consumer confidence addresses the low addresses the low  TWO negative would mean that customers feel sales and ONE sales and ONE effects of the unsure about their future financial negative effect of negative effect of solutions are fully situation, and therefore choose not the solution are the solution are explained. to purchase GPS systems from LNT. explained. fully explained.  A justification for Effects OR OR the better solution  Not meeting the sales target may  TWO solutions  TWO solutions is given. mean that the firm has insufficient that address the that address the AND revenue, and is therefore incurring a low sales are low sales are The answer loss in this area. explained. fully explained. demonstrates  An unsuccessful venture into the OR OR coherent links between concepts. Californian market may reduce funds  Negative effects  Negative effects for R&D, which would hinder future of the TWO of the TWO development. solutions solutions (Answers will  Not meeting the sales target may (solutions stated) (solutions stated) typically integrate reduce cashflow. This could cause are explained. are fully relevant evidence liquidity problems and increase the explained. from the given possibility of bankruptcy / draining context, and (Answers will business knowledge resources from other parts of the typically state (Answers will parent company. or Māori business relevant evidence typically include concepts where (b)  Change the marketing strategy. from the given relevant evidence relevant.) context, and from the given  Pull out of the Californian market. business knowledge context, and Accept other relevant answers. or Māori business business knowledge concepts where or Māori business (c)  A modified marketing strategy may relevant.) concepts where allow LNT to compete more relevant.) effectively. This would therefore allow increased sales.  Changing the marketing strategy may increase expenses. If unsuccessful, this may make the problem worse.  Pulling out of the Californian market would limit further losses, allowing the firm to compete more effectively elsewhere.  Pulling out of the Californian market may negatively affect their brand in the eyes of American consumers, and negatively impact on any future attempt to re-enter that market.  The better solution is to stay in the market and alter their marketing strategy. This would allow them to compete directly with smart phones, and would mean they would be well placed when consumer confidence rises again. NCEA Level 3 Business Studies (91381) 2012 — page 4 of 5 Achievement Achievement Q Evidence Achievement with Merit with Excellence THREE: Poor investment decision arising from external factors (a) Causes Answers: Answers: The solutions are  The NZ dollar has risen, forcing up  ONE cause and  ONE cause and evaluated and prices of NZ exports. This makes ONE effect of the ONE effect of the justified by: them less competitive in foreign poor investment poor investment  TWO solutions markets / reduces prices in NZ decision are decision are fully that address the dollars if prices have already been explained. explained. poor investment agreed. This would reduce income AND EITHER AND EITHER decision are fully and net cash flow from an  ONE solution that  ONE solution that explained. investment. addresses the addresses the  TWO negative  Interest rates for businesses are poor investment poor investment effects of the rising. This would increase decision and ONE decision and ONE solutions are fully expenses involved in borrowing negative effect of negative effect of explained. money and reduce the net cash flow the solution are the solution are  A justification for from an investment. explained. fully explained. the better solution Effects OR OR is given.  The poor investment decision would  TWO solutions  TWO solutions AND reduce revenue, and therefore that address the that address the The answer reduce profit or cause a loss to be poor investment poor investment demonstrates incurred in this area. decision are decision are fully coherent links explained. explained.  It may discourage investors / banks between concepts. from investing in LNT, which would OR OR limit future growth.  Negative effects  Negative effects (Answers will of the TWO of the TWO typically integrate (b)  Pay off debt, using internal sources solutions solutions relevant evidence of finance or finance from domestic (solutions stated) (solutions stated) from the given banks / lenders / parent company. are explained. are fully context, and  Close the plant in NZ and move explained. business knowledge production offshore to South Korea. or Māori business (Answers will Accept other relevant answers. concepts where typically state (Answers will relevant.) (c)  Using internal sources of finance relevant evidence typically include would mean that LNT would not from the given relevant evidence incur interest expenses. This would context, and from the given increase the net cash flow business knowledge context, and associated with the investment. or Māori business business knowledge concepts where or Māori business  Using internal sources of finance relevant.) concepts where may take resources from elsewhere relevant.) in the business. This may reduce R&D / cause liquidity problems.  Because production is being completed by an outsourcing firm in South Korea, exchange rates would not be an issue. This would allow LNT to predict investment income more effectively.  LNT may lose some control over the quality of products produced if it moves production offshore to South Korea. This may affect sales in the longer term.  The better solution would be to produce offshore in South Korea. This would also have the added advantage of allowing lower transport and labour costs. NCEA Level 3 Business Studies (91381) 2012 — page 5 of 5 Judgement Statement Achievement Achievement with Merit Achievement with Excellence 2A 2M 2E Codes K = Evidence of Achievement I = Evidence of Merit J = Evidence of Excellence
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